Ikonic Systems serves as an aggressive lead generation engine and revenue driver for companies that demand high-quality leads for their sales team.
We plan, execute and manage inbound lead generation campaigns that generate high intent sales opportunities that fuel hungry sales teams.
Fuel your sales team with inbound phone calls from prospects interested in your products or services.
Fuel your sales team with inbound web form submits from prospects interested in your products or services.
Digital direct response marketing is designed to compel a targeted internet user to take a specific, immediate action. These actions are precisely measured for conversion optimization purposes. The critical actions we focus on are called valuable conversions. Valuable conversions include generated phone calls and web form submits.
A digital marketing strategy specifically designed to drive volumes of valuable conversions to your business is determined once we understand your target audience, business goals and the competitive landscape.
Search advertising is the ultimate marketing channel for pulling high intent traffic. As search engine marketing experts, campaigns are structured in such a way that each penny spent on a search query click is focused on generating your business a valuable conversion.
When executed properly and precisely, display advertising has the potential to be a very profitable marketing channel. The right message, to the right audience, at the right time can drive volumes of high intent traffic that converts into revenue.
Landing page design and function is paramount for the purpose of converting traffic. We design high-quality custom landing pages that are proven to minimize costs, maximize conversions, and achieve greater returns on investment.
Marketing is all about psychology. A winning campaign will connect with the user and influence their behavior. The stronger the influencing, the greater the engagement. Marketing psychology plays a very important role in our marketing tactics.
Remarketing campaigns are excellent for supporting mid-to-high intent traffic sources. Retargeting campaigns will help increase brand awareness as well as compel those audiences to revisit your web property to complete a conversion action.
Analyzing and interpreting marketing metrics data is vital in order to understand where to make informed adjustments that impact successful performance. We spend a significant amount of time on site metrics and web analytics reports.
Conversion tracking will let us see how effectively clicks lead to valuable activity, such as web form submits, phone calls and sales. With conversion tracking, we will know exactly where to make adjustments when reviewing the data analytics reports.
Optimizing for greater conversion performance is deeply rooted in data, and this data only comes after receiving impressions, clicks and conversions. Consistent optimizing is critical for reducing cost and maximizing ROI.
Both A/B and multivariate testing share the same concept: splitting visitors between several designs of your website or landing page to determine which of these designs generates more valuable conversions at a lower cost.
Direct response copywriting is all about compelling the target user to follow through with the call to action (CTA). We relentlessly test copy, measure results, and revise to find what works best so your campaign ROI constantly improves.
Many companies struggle with developing an advanced digital marketing strategy that delivers excellent ROI. We help solve this problem.
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